It’s hard to believe that a drum machine launched in 1980 would be celebrated today by lovers of culture, music, and design. 808DAY (aka 8 August) is about the people who ‘got’ the original 808, the artists who took it to another level, and most importantly, everyone who loves the music the 808 inspired.

Our team is looking forward to commemorating the magnificent 808 drum machine on August 8th (808 Day). To honor this masterpiece, we have opened up orders for our 808 tribute tees and zip-up hoodies which are available now so you can order today and rock them with us on #808day. The 808 tribute apparel officially kicks off our drum machine collection at the shop. Watch out for the 909 tribute soon!